The Agencies Winning Today Have a Clear Story. Buyers remember how a conversation made them feel long before they remember what was on the spreadsheet.
If Your Sales Message Lives on a Spreadsheet, You’ve Already Lost Read More »
The insurance industry is commoditized. Everyone is selling the same products, competing on the same carriers, pitching the same value propositions. The one thing that separates you from every other producer in your market is YOU.
Building a Personal Brand in the Insurance Industry Read More »
Most leaders measure their producers on revenue alone. But that’s a lagging indicator. It tells you what already happened. If you want to develop your team, start measuring the activity going into the results.
The Way Insurance Sales Used to Work Doesn’t Work Anymore Read More »
Every week, a producer needs to be doing three things. Reaching out to people who don’t know you yet. Staying in front of people who do know you and can send you business. And building awareness so more of the right people know who you are.
A Full Pipeline Fixes More Sales Problems Than Any Script Ever Will Read More »
Here’s the question you need to sit with: What makes you different? If you don’t have a clear answer, your sales conversations are going to feel like a grind every time.
How Do You Stand Out When Every Broker Sounds the Same? Read More »
I learned three lessons through trial and error, not from the industry. If I’d had them earlier, the first 20 years would have looked very different.
3 Sales Tips Nobody in This Industry Taught Me Read More »
You know how to sell insurance, otherwise you wouldn’t still be doing it. And you know more about what you sell than any prospect you will ever sit across from. Being an introvert is not a liability in sales. It might actually be your greatest asset.
The Introvert’s Advantage: Why Social Media Content Changes Everything Read More »
Sales leaders, it may be worth looking at your introverted producers through a different lens. They often bring a different kind of strength to the team. While events matter, their real impact may show up in the one-on-one relationships they build and the content they share with their network.
The Introvert’s Secret Weapon in Insurance Sales Read More »
The modern sales cycle isn’t about hammering suspects until they cave. It’s about being intentional, strategic, and positioning yourself as the advisor of choice before the prospect even knows they need you.
The Old Sales Cycle Is Dead. Here’s What Replaced It. Read More »
The modern sales cycle isn’t about hammering suspects until they cave. It’s about being intentional, strategic, and positioning yourself as the advisor of choice before the prospect even knows they need you.
Why Your Insurance Sales Process Is Costing You Deals Read More »
