The Organic Growth Crisis Facing Insurance Agencies

For years, agencies benefited from a hard market. Premium increases created the appearance of growth, while many producers slowly shifted from hunters to account managers. Now the market is changing. What is your agency doing to adapt?

Most insurance agencies believe they’re growing. James Graham from MarshBerry says many aren’t.

Organic growth is slowing. New business goals are being missed.

 

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Business is no longer about who you know. Business is about who knows you. In a noisy industry like we’re in gang, you got to get people to know who you are.

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